About Gürok Group

Sustainability and Innovation

Gürok Group has been delivering value to Turkey across the manufacturing, tourism, construction, and fast-moving consumer goods industries since its journey began in Kutahya in 1948. With its innovative approach and distinctive business model, the Group has become one of Turkey’s leading private conglomerates.

Today, Gürok Group operates globally in the glass industry through LAV, the world’s 5th largest glassware manufacturer. The Group also includes LAV HORECA, a strong player in the hospitality sector; GCA, a trusted name in glass packaging known for innovation and quality; and GCA Spirits, delivering sophisticated, aesthetic, and high-performance glass bottle solutions to international spirits brands.

In tourism, Ali Bey Hotels & Resorts, with nearly 35 years of experience, offers a distinguished hospitality portfolio alongside JOALI Maldives and JOALI BEING—ultra-luxury resorts located on two separate islands in the Maldives—as well as BIJAL, recognized as the Mediterranean’s first villa hotel.

In the construction sector, it operates through Gürok Kiremit, recognized for its patented coating technology; AVOYA, Turkey’s sparkling mineral water brand with the highest magnesium content; and Lapis Yapı, which brings visionary projects to life.

Employing 5,000 people across three continents and exporting its products to 140 countries, Gürok Group proudly represents Turkey on the international stage through its innovative and pioneering products and services across all its sectors of operation.

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FOR A BETTER TOMORROW, WE BELIEVE IN THE POWER OF DOING OUR JOB WELL EVERY DAY;
WE CONTRIBUTE TO PEOPLE, SOCIETY AND THE ENVIRONMENT THROUGH OUR SUSTAINABLE PRODUCTION PROCESSES AND SOCIAL PROJECTS. AT THE HEART OF ALL THESE ACTIVITIES LIE 3 CORE PRINCIPLES THAT MOTIVATE US:

Act Boldly Act Boldly As we draw strength from what we learn, we look to the future with greater courage. We view the challenges we face as new thrills. By pushing our limits every day and maintaining a positive mindset under all conditions, we bring the value we place on ideas to life through our actions. To bring innovative products and services to life, we take action with a mindset open to growth and a spirit ready to experiment.
Do Good Do Good Great service springs from expert teams, and expert teams from strong cultures. Unlocking the true potential of every talent we work with lies at the core of our corporate culture. Through a respectful work environment that fosters fresh perspectives and creativity, we do our job well every day. With mutual trust, we aim beyond limits and expectations. For a sustainable future, we work to add value to life and nature with products and services that elevate the quality of life.
Think Unlimited Think Unlimited In every sector where we produce goods and services, the mark of limitless thinking lies at the heart of everything we do. Driven by free minds empowered by passion, we step outside conventional thinking patterns to continuously track customer needs. This enables us to discover potential service areas faster and bring new ideas to life by growing together.